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Developing High Performing Teams & Empowered Leaders 


At Win Smart, we don’t believe in quick fixes or one-size-fits-all training. 


We create meaningful, lasting change by transforming how your team operates — from the inside out. 

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Our bespoke coaching services centre around two core offers, designed specifically for the high-stakes, fast-paced world of public sector bidding: 

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WORK-WINNING TEAMS COACHING

 

For bid teams seeking better performance, sharper focus, and more wins. 

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This flagship programme is designed to turn your bidding team into a confident, aligned, and high-performing unit that consistently delivers winning proposals - even under pressure. 

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Whether you’re a team of 3 or 10, we help you build: 

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✅ Clear roles and expectations to reduce duplication and increase efficiency 
 

✅ Streamlined bid workflows that support speed, structure, and collaboration 
 

✅ Stronger communication and trust, creating a cohesive and motivated team 
 

✅ Consistent processes and behaviours that enable sustainable performance 
 

✅ Strategic alignment, so everyone is working toward the same goal 
 

The result? 

A resilient, collaborative bid team that delivers stronger proposals, improved efficiency — and more wins.  
 

Recruiting a new bid professional can cost thousands in time, onboarding, and disruption. 
Investing in the team you already have is faster, smarter, and more effective. 

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Example Winning Teams Coaching Journey (3–6 Months)

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Every team is different — but here’s what a typical engagement might include: 

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  • 3 x 1:1 coaching sessions with the team leader 

  • 5 x team coaching sessions 

  • 1:1 coaching with individual team members as needed 


PHASE 1: DIAGNOSE

Lay the foundation by understanding the team’s current dynamics and future goals. 

  • 1:1 session with the team leader to clarify vision, authority, and leadership approach 

  • Team discovery through questionnaires and diagnostic tools 

  • Profiling to explore communication styles and team dynamics 

  • Kick-off session with the full team to surface challenges and introduce the foundations of high performance v


PHASE 2: ALIGN

Strengthen alignment, identity, and trust within the team. 

  • Team coaching sessions focused on shared goals, accountability, and team culture 

  • Targeted 1:1 coaching to address mindset, communication, or role clarity 

  • A tailored coaching and performance plan designed around the team’s specific needs and objectives 


PHASE 3: ACTIVATE

Turn insights into action with a clear roadmap and real-time implementation. 

  • Creation of a practical Win Smart Team Plan covering roles, workflows, communication, decision-making, and accountability 

  • Live coaching support during active bids to embed new ways of working 

  • Iterative refinement of team behaviours and systems to build consistency and confidence 


PHASE 4: SUSTAIN

Embed the change and set the team up for long-term success. 

  • Design of simple tools and mechanisms for ongoing feedback, review, and performance improvement 

  • Final 1:1 with the team leader to align on next steps and leadership development 

  • Optional follow-up support to maintain momentum and continue growing performance 

LEADERSHIP COACHING

 

For Bid Leaders, Department Heads & Senior Women in High-Stakes Roles.

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High-performing teams are powered by strong, strategic leadership. But leading in the fast-paced, high-pressure world of bidding demands more than technical skill-it requires emotional intelligence, clarity under pressure, and the ability to align people and purpose.

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At Win Smart, our Leadership Coaching programmes are built to help leaders thrive and make a measurable impact. 

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We help you: 


✅ Step into leadership with confidence, clarity, and strategic focus 
✅ Lead high-performing teams with emotional intelligence and influence 
✅ Make high-impact decisions in fast-paced, high-stakes environments 
✅ Build resilience and vision to navigate change and complexity 
✅ Align leadership style with team and business goals for greater impact 
 

Who is this for? 

 

  • Newly promoted leaders stepping into greater responsibility 

  • Senior women navigating complex, high-accountability roles 

  • Bid team leaders seeking structured leadership growth and ongoing support 

Leadership coaching can be delivered as a standalone programme or embedded within a wider team coaching engagement. 

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Investment varies based on scope and format. Let’s discuss what’s right for you. 

Why This Works


When your bid team isn’t performing at its best, the instinct may be to recruit, restructure, or reassign. But here’s the reality: 
 

🔹Transformation is more cost-effective than turnover. Replacing a single team member can cost upwards of £10k in recruitment, onboarding, and lost productivity. 
 

🔹Lost bids = lost revenue. A missed opportunity can cost hundreds of thousands—if not millions—in potential contracts. 
 

🔹Strong leadership fuels retention and results. Clear direction and alignment reduce disengagement, create accountability, and foster a high-performance culture. 
 

What we offer is a smarter investment: developing the team you already have into the team you need for sustained success. 

How This Works


Every engagement is bespoke, tailored to your unique needs. But here’s what you can expect: 
 

🔹Initial diagnostic and discovery with key stakeholders to understand the current landscape 
 

🔹Tailored coaching strategy aligned with your team’s specific goals and challenges
 

🔹Coaching delivery through team sessions, 1:1 coaching, live bid support, and performance tools 
 

🔹Measurable outcomes, feedback loops, and long-term sustainability planning 
 

We don’t just train. We coach, embed, and sustain high performance at the core of your team and culture. 
 

Let’s discuss how we can support your team’s growth.
 

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